Gefran partnered with WISE Golf for the design and execution of its first corporate Invitational, hosted at Franciacorta Golf Club.
The event was conceived as a corporate golf experience, designed to strengthen relationships with clients and stakeholders within a high-quality, informal setting. The format combined on-course activities with networking moments, encouraging direct and meaningful interaction among participants.
WISE Golf managed the overall coordination of the event, including setup production, experience design, and on-course activities, ensuring full alignment between the brand’s identity and the event format.
The project highlighted how golf can be used as an effective business networking tool, capable of fostering authentic connections and enhancing the value of shared time between companies and stakeholders.